• Wooyoungmi present Autumn Winter 2016

    Wooyoungmi present Autumn Winter 2016

    One for mixing complexity with simple shapes Wooyoungmi’s offering has always been a statement. But as their AW16 campaign shows, wearability and shape are also at the forefront of their designs. Knitwear naturally takes centre stage to deliver a collection that plays on the strength of the house. Soft hues of dusty pink remain masculine…

  • Alfred Dunhill Autumn Winter 2016

    Alfred Dunhill Autumn Winter 2016

    A quintessential representation of “Britishness” at its very best, dunhill London has unveiled their new campaign for the Autumn  Winter 2016 season, with a short film and editorial shoot by John Balsam and styled by Dan May. The underlying concept for the campaign is the culture inherent in the British brand, recalling traditions of English country pursuits complemented…

  • Giorgio Armani Autumn/Winter ’16

    Giorgio Armani Autumn/Winter ’16

    Everly astute and clean in all their offerings Giorgio Armani have shared their visuals for Autumn/ Winter ’16. Although the season is yet to be upon us the selection of images share the transitional pieces that have become ever present in the male wardrobe. Shot by Mert Alas and Marcus Piggott the campaign is seen in…

  • Gucci Cruise 2017 Menswear

    Gucci Cruise 2017 Menswear

    As the length of his tenure at the helm of Gucci increases, so does the influence of Alessandro Michele as he works to return to the romantic creativity for which the brand is historically renown. Captured by British art photographer Nick Waplington at Hilles House, the Gucci Cruise 2017 Menswear collection showcases no fewer than 87…

  • Gucci Menswear Spring Summer 2016

    Gucci Menswear Spring Summer 2016

    Gucci menswear collection Spring Summer 2016 sees a return to the Gucci of yesteryear albeit with some modern hues. It is almost as if the photographer has traveled back in time and captured the essence of Gucci’s ‘heyday’ with an HD camera. That is a compliment, I assure you; this collection serves as a stark…

  • The Copenhagen International Fashion Fair #CIFFDK

    The Copenhagen International Fashion Fair #CIFFDK

    Think of a trade show, and I picture an unkempt mass of meandering stalls, incoherent in formation and extensive in their number. Perhaps I’ve been tarnished by buying experiences of times past, because the Copenhagen International Fashion Fair (CIFF[1. Copenhagen International Fashion Fair (CIFF) is the leading and most innovative platform in northern Europe, presenting…

  • Community Clothing by Patrick Grant

    Community Clothing by Patrick Grant

    Across all mediums of business, models are changing and the knock-on effect is multiple, impacting traditional methods of production. With a particular focus on the Fashion industry, Patrick Grant (Award winning designer and Creative Director of E.Tautz [1. Patrick Grant won the British Fashion Council’s Menswear Designer of the Year award in December 2010 for…

  • Belstaff presents ‘Worship the ground’

    Belstaff presents ‘Worship the ground’

    Capturing the adventurer in all of us, Belstaff’s recent campaign entitled ‘Worship the ground’ is a visual reference of all the ideals within the brand. Through the lens of esteemed photographer Rankin the campaign captures two spirited individuals. One of whom is Sir Ranulph Fiennes – who’s achievements are beyond that of most. He was…

  • Grace Wales Bonner Autumn Winter ’16

    Grace Wales Bonner Autumn Winter ’16

    As part of this year’s London Collections: Men we headed backstage to capture the essence of Grace Wales Bonner’s Autumn Winter ’16 collection aptly entitled ‘Spirituals’.       Sensual and rhythmic vibrations of the kora resound – a griot acts as ancient master of ceremonies calling upon West African ancestral traditions and black musical…

  • Dunhill Spring/Summer ’16 Campaign

    Dunhill Spring/Summer ’16 Campaign

    In a typically classic and subtly innovative manner English brand Dunhill have released the images for their Spring/Summer ’16 campaign. Shot by esteemed photographer Peter Lindbergh the visuals are housed within the district of London’s, Belgravia Eaton Square. Architecturally this offers a timeless ideal that sets the tone for the campaign. Featuring stylistic nods to…

  • Harvey Nichols Lexus RX Winter Garden

    Harvey Nichols Lexus RX Winter Garden

    Harvey Nichols is hosting a unique RX Winter Garden on the Fifth Floor Roof Terrace in Knightsbridge from now to the end of January, in partnership with luxury automotive brand Lexus. The space has been transformed into a luxurious, yet rugged winter garden, providing Harvey Nichols customers with an escape from the busy city streets,…

  • Moncler: Fall/Winter ’15 Campaign

    Moncler: Fall/Winter ’15 Campaign

    Stories are often what inspire the greatest of curations. Whether factual or not these dreams of past activities have the power to inspire the future. And in Moncler’s case provide the source of beautifully archaic visuals.   In their usual array of depth and brilliance the French apparel brand have unveiled the latest images from…

  • Caruso presents the “THE GOOD ITALIAN”

    Caruso presents the “THE GOOD ITALIAN”

    The differences in culture can be reflected through many aspects varying from the choice mode of transport and social traditions to what you eat and what you wear. Italian tailoring brand Caruso have objectified and contextualized these differences in a succinct cinematic quality short film. The objective of Caruso’s artistic movie is to represent and…

  • Made to Measure by Giorgio Armani

    Made to Measure by Giorgio Armani

    Elegance can often be confused with style and while the two work synonymously the former often exudes a sense of ease. This feeling of elegance is perfectly encapsulated in Giorgio Armani’s new made to measure campaign. Shot in the blissfulness of black and white by esteemed photography John Balsom the campaign captures the Giorgio Armani…