• Shinola x Muhammad Ali Center

    Shinola x Muhammad Ali Center

    The truth is, everything Muhammad Ali did was great, and most of it in a good sense. I say most as Ali had many traits – as his ex-wives would testify to – that won him plaudits from his admirers as much as admonition. Ironically by highlighting this relatable human failing, Ali just augments his…

  • 6 Series by BMW

    6 Series by BMW

    When someone mentions the BMW 6 Series 1 [1. This is a sponsored post], what comes to mind is an elegant cruiser. But in truth the role of the 6 Series has in the main been misunderstood, as the reality is a car that’s much more sporty and dynamic, as you may think cruising in…

  • Nike Tiempo Legend V Premium

    Nike Tiempo Legend V Premium

    In football, the legendary Tiempo stands alone. First introduced as the Tiempo D 1985, the boot has evolved significantly while remaining instantly recognizable to fans and players alike. One of its signature features, the oversized fold-over tongue, gained immense popularity after eight Brasil players wore it in the 1994 World Cup Final in California. The…

  • NIKE FREE 3.0

    NIKE FREE 3.0

    No other style of athletic shoe requires versatility like a training shoe. Athletes need a shoe that enables them to do it all: run, cut, jump and lift. The uppers support rapid lateral changes of direction, while the outsole is flexible and cushioned for comfort. Training shoes must also provide a low, stable platform to…

  • Ferrari Fragrance: Vetiver Essence

    Ferrari Fragrance: Vetiver Essence

    Say what you will about the Ferrari’s history in the automotive industry, it’s fair to say that their forays into the fragrance industry have gone relatively unnoticed by the mainstream That said their latest fragrance collection has started to turn heads – and for the right reasons. Following on from Cedar Essence by Ferrari, Vetiver…

  • Lacoste LS.12:  A Limited (re) Edition

    Lacoste LS.12: A Limited (re) Edition

    True sneaker lovers know authenticity when they see it. It is as if they almost have an inherent nature to the ‘true’ and ‘pure’ when it comes deciphering the latest offerings. What is new may not always be the best and therefore the story of the shoe is evem more vital – and in the…

  • HEAD MONTE CARLO: An 80’s Revival

    HEAD MONTE CARLO: An 80’s Revival

    There are few objects of your childhood that when mentioned, receive mutual acknowledgement across a generation; the HEAD holdall was one of them. Most seen at the time were hand-me-downs, passed on from elder siblings or – for the privileged few – bought for specifically for purpose. But their position as a status symbol was…

  • Nike Running: HO14 Winter Collection

    Nike Running: HO14 Winter Collection

    Running isn’t a fair-weather sport. It’s an all-weather sport. Running is lacing up morning, noon or night, rain or shine. It’s sleet and slush and icy, slick surfaces. It’s conquering the cold. Slogging through fog. Being headstrong in a headwind. Running is getting out there, being one with the world no matter what the weather,…

  • MONCLER + ANNIE LEIBOVITZ: AW 14

    MONCLER + ANNIE LEIBOVITZ: AW 14

    Moncler appointed Annie Leibovitz for their Autumn/Winter 2014-2015 advertising campaign. Annie Leibovitz’s viewfinder will be focusing on the iconic nature of Moncler, the global down jacket to wear anywhere in the world, at any latitude and in any season. The shoots were set amidst natural surroundings, such on the Chrysler Building of New York, with…

  • Nike Magista

    Nike Magista

    Nike Flyknit technology has been engineered for football for the first time, allowing the foot to get closer to the ball and to deliver enhanced ball-feel and control. The boot was aptly unveiled by FC Barcelona playmaker Andrés Iniesta in Spain yesterday, one of the most influential playmakers of our generation. “Our aim at Nike…

  • The Nike Flyknit Lunar2

    The Nike Flyknit Lunar2

    The gossamer strands of a spider’s silk are stronger than steel. A similar lightweight strength and intricacy combine together in Nike Flyknit technology, and the Flyknit revolution continues with the release of Nike Flyknit Lunar2. The magic of the Flyknit Lunar2 comes through pairing the powerful and ultra light Nike Flyknit upper with the super soft…

  • Nike+ FuelBand SE

    Nike+ FuelBand SE

    Recently, Nike introduced the Nike+ FuelBand SE, the newest version of the iconic Nike+ FuelBand, which seamlessly connects users with a new Nike+ FuelBand App. With this announcement came the creation of much anticipated Nike+ Fuel Lab; an evolution of its popular Nike+ Accelerator program and the first held in San Francisco. These innovations, along…

  • Denis Dekovic Interview: How we made the Nike HyperVenom

    Denis Dekovic Interview: How we made the Nike HyperVenom

    Football is the most popular sport in the world, one large contributing factor being that you only need the most basic of accessories to play it – a ball… and footwear (optional). Furthermore, with the absence of additional sporting equipment, the elitism that comes with other sports is not so prevalent. Football is – in…

  • The Podiumist

    The Podiumist

    We all like to talk about racing, cars, the lifestyle and the glamour – but not like this. A new platform aptly entitled Henry the Podiumist is an organic racing hub built around content from racing history and racing present. As the name suggests, the focal topic is the F1 and the enviable status and…