• Movember: The Barbershop

    Movember: The Barbershop

    MOVEMBER: THE BARBERSHOP The month of November is in danger of being renamed in favour of the mighty and all consuming ‘Movember’ escalating in magnitude each year of its existence. This Crusade against male specific illnesses, has brought a camaraderie to its worldwide participants, with a knowing look, polite smile or abbreviated nod between fellow…

  • Penhaligon’s Moustache Wax

    Penhaligon’s Moustache Wax

    Royal warranted perfumery Penhaligon’s have given us another reason to smile this Movember with their lightly scented moustache wax. For JOSHUA’s it is the contemporary interpretive scent of Sartorial imbued in the wax that makes for a particularly pleasant wear on one’s ‘tasche. Penhaligon’s Sartorial: Traditional notes of oakmoss, tonka bean and lavender exquisitely blended…

  • Alfred Dunhill: Portraits of Achievement

    Alfred Dunhill: Portraits of Achievement

    People with aspirations are all exceptional, but JOSHUA’s harbor a special place for those that actually achieve the unthinkable and turn those aspirations into reality. Such is the case of Sam Waley-Cohen, the amateur racehorse jockey who became a champion. Yes there have been many outstanding victors over the years, but Sam is different – for…

  • Diane von Furstenberg 2013 evian Limited Edition Bottle

    Diane von Furstenberg 2013 evian Limited Edition Bottle

    While we pondering on the topic of our health – or at least how healthy we aspire to be – Evian made their timely announcement of their latest collaborative edition, this time with the lauded Diane von Furstenberg. Admittedly, this it’s one of those collaborations which is clear in it’s ambitions to target the female…

  • It’s an Issue of Health: Maximuscle Lean Definition

    It’s an Issue of Health: Maximuscle Lean Definition

    The idea of training has developed from a neanderthalic pursuit of size and strength to a more aspirational type goal, one of good health and functional mass.  The once common goal of size augmentation – at any cost – is less prevalent, with the mentality erring more towards keeping fit, athletic – in short, it’s more…

  • Grenson + Chivas Regal: Tim Little Interview

    Grenson + Chivas Regal: Tim Little Interview

    ‘Made for Gentlemen’ in so far as every brogue that has been handcrafted in times past has been made for men that, at the very least, aspire to be gents. Chivas Regal understand gentlemen, and have chosen the craftsmanship of Grenson owner and lauded shoemaker Tim Little to interpret his art form in the guise…

  • Tim Little Presents Chivas 12 ‘Made for Gentlemen

    Tim Little Presents Chivas 12 ‘Made for Gentlemen

    Having taken one step into the office  – a warm environment, warmth reified by the crackling wood on the fire – a plethora of photographs greet you, each serving as an indicator the personality of the man who calls it home.  After just one panoramic glance around the room you get an rare, alternative insight into the shoemaker…

  • Leica Ultravid 8×20 and 10×25 Edition Binoculars

    Leica Ultravid 8×20 and 10×25 Edition Binoculars

    Sometimes when asked the question “Why?” the only veritable answer is “…Because we can.”. This is almost certainly the case with Leica and their special limited edition high-performance binoculars, the Leica Ultravid 8×20 and 10×25 BL; finished in a natural calfskin with an ostrich-style embossed pattern. That said, in the places we aspire to frequent…

  • À La Carte: Leica X2

    À La Carte: Leica X2

    We all aspire to own something in sync with our own personal tastes, something that we can truly call ‘our own’. This oneness of product is what drives the bespoke market and customers alike looking to create something that has never been seen before, something that evokes that question – ‘Where did you get that…

  • Leica X2: Paul Smith Edition

    Leica X2: Paul Smith Edition

    Paul Smith is a designer that has somehow managed to lay claim to a sequence of colours, colours that transcend fashion to all aspects of design, colours, which upon seeing we can instantly recognise as being part of Paul Smith’s unique brand. This season Paul Smith has combined his creative mind with Leica and created…

  • Alfred Dunhill: Provenance

    Alfred Dunhill: Provenance

    At a time where budget is King, there is extra joy to be found in heritage, quality of fabrication, and most of all, loyalty. Loyalty to your suppliers yes, but also loyalty to your custom by retaining the quality of produce for which you are renown; the finer details that create the ‘magic’. The two…

  • Alfred Dunhill: West of England Flannel Mill

    Alfred Dunhill: West of England Flannel Mill

    Alfred Dunhill use a West of England flannel that has been woven at the same mill in Somerset for over two centuries, a mill credited with inventing wool flannel back in 1803. An exceptional fabric that has slowly evolved over the last 200 years using time honoured craftsmanship. Their flannel is a luxurious cloth that…

  • Fragrance Composition: Tom Ford Noir

    Fragrance Composition: Tom Ford Noir

    A multilayered scent is signature in Tom Ford’s formulaic success; each layer evokes a differet reaction and shows another side of our fragrant personality. Tom Ford’s new signature scent Tom Ford Noir is no different; if anything the layers are more pertinent than ever as the fragrance highlights the dualities in man’s persona. Examined below…

  • Noir by Tom Ford

    Noir by Tom Ford

    The Tom Ford Private Blend range and the award winning Grey Vetiver revolutionised mainstream fragrance but not content with this success, Tom Ford fragrance has returned to the fore with a new scent that is as much a reflection on current times as it is the man himself. Entitled TOM FORD NOIR, the new scent…