• Bamford 80 — Time to reconsider?

    Bamford 80 — Time to reconsider?

    The current watch space is very interesting to say the least, with the purist’s logical viewpoint of value challenged by the rising popularity of the smart watch. These hyper-function aesthetic-phobic watches have become a mainstay of health and habit tracking in almost every aspect of life. Fully customisable they have changed the very meaning of…

  • CHOPARD x BAMFORD

    CHOPARD x BAMFORD

    In a world waking up from a pandemic-induced stasis, the idea of anything frenetic might feel a little alien. There is a hangover of sorts; a squaring of eyes from over a year of experience having been boxed and scrolled through. Scrolled past might be a more pertinent term. There are few milestones since 2020…

  • Bamford Watch Department + Black Badger — Zenith El Primero Superconductor

    Bamford Watch Department + Black Badger — Zenith El Primero Superconductor

    We’re told time is money and that it flies, and whilst most of us have enjoyed a little more of the former than the latter of late, we’ve been questioning how to celebrate the return to the new future, until now.   The genius of George Bamford, founder of Bamford Watch Department has launched the…

  • The BWD X Badgerworks TAG Heuer Carrera Calibre 5

    The BWD X Badgerworks TAG Heuer Carrera Calibre 5

    The Bamford business model is a unique one. Based on elevation and expertise. Taking the best and making it, well… better. True to form Bamford Watch Department deliver another notch in its discography in the form of The BWD x Badgerworks TAG Heuer Carrera Calibre 5 with Tropical Coffee Dial. Known for its clean, clear design – the Calibre…

  • LIMITED EDITION — Elton John x Bamford London

    LIMITED EDITION — Elton John x Bamford London

    After a brief respite, the Bamford London juggernaut has spurred back into action with their latest timepiece — a collaborative release with Sir Elton John. This isn’t the first time the legendary musician has combined with the Bamford brand, the first iteration being a successful release back in 2018 with the Bamford Watch Department. Using…

  • EVOLUTION | Bamford Mayfair Date

    EVOLUTION | Bamford Mayfair Date

    Starting this year as they ended the last, watch purveyors Bamford London are back with a new timepiece, this one aptly entitled the Bamford Mayfair Date; a progression on their launch piece the Bamford Mayfair. As its name would suggest, there is the addition of the date window, but this new edition is much more…

  • Mr Porter x Bamford x Zenith

    Mr Porter x Bamford x Zenith

    Between them, Zenith, Bamford Watch Department and MR PORTER have created a watch that is both familiar and yet altogether modern and new. As is his wont, George Bamford worked closely with Zenith providing his creative viewpoint that is a constant across all of Bamford’s projects. A watch that was entirely developed and realised in-house…

  • ROYAL EXCHANGE | Bamford Grooming Department

    ROYAL EXCHANGE | Bamford Grooming Department

    The intricacies of the modern high-street retail environment dictate that you tread carefully, and despite the fearless approach of George Bamford, his journey was no different. Having operated for years from their Townhouse in Mayfair, the Bamford offerings have grown – in variety and in depth – resulting in the timely decision to bring the…

  • BAMFORD MAYFAIR | The Territory Pack

    BAMFORD MAYFAIR | The Territory Pack

    The Bamford Mayfair collection returns in 2018 with a new aesthetic of vibrant and earthy colours in a capsule collection called the “Territory Pack”. Given that the original Bamford Mayfair range only launched in November 2017, most would be wary of launching a new range so close to that of the original – but not George…

  • The Bamford Mayfair by Bamford Watch Department

    The Bamford Mayfair by Bamford Watch Department

    Bamford Watch Department was born out of the idea to be unique, distinguishable but most notably wearable. The core to this wearable element are the customisation options that allow their clients to curate distinctive timepieces. Yet what is not always spoken about is the temporary ‘service watch’, that is handed to the client when they…