British luxury, high-performance sports car manufacturer McLaren Automotive have recently announced their inaugural partnership with Relais & Châteaux, the association of the world’s finest hoteliers, chefs and restaurateurs for the third annual Dîner des Grands Chefs taking place in London on 22 April at Old Billingsgate. The collaboration with the prestigious event, which gathers together 45 of the most renowned culinary talents from across the globe who will combine their skills to create masterpieces using only British produce, comes as part of this year’s celebrations by McLaren of 50 years of ground-breaking innovation and craftsmanship in Britain.
The evening will see 600 guests of the World Culinary Tour – chefs such as Raymond Blanc and Gary Jones – descend upon McLaren Automotive along with a display of 12C and 12C Spider sports cars1. The high performance models will be prominently displayed at the entrance of one of the Capital’s iconic buildings which overlooks the River Thames and Tower Bridge. Furthermore, McLaren Automotive has donated a Pure McLaren driving experience to the night’s silent auction of ‘money can’t buy experiences’ in aid of the Action Against Hunger charity.
“As a luxury British brand, we are delighted to be supporting the Dîner des Grands Chefs during its first visit to London while raising funds towards a highly worthwhile cause. The partnership is an ideal platform to showcase the products engineered by talented individuals who share a passion both for innovation and for creating the very best products in their respective fields, a philosophy seen across our group’s 50-year history.”- David Brimson, Regional Director Europe, McLaren Automotive
As part of the package, the winner will receive one-to-one driver tuition from McLaren GT instructors in a McLaren at one of Europe’s most well-known motor racing circuits, including Le Castellet in France and Donington Park in the UK, along with a full hospitality package – a great way to cap a truly aspirational evening.
- McLaren has pioneered the use of carbon fibre in vehicle production over the past 30 years, and since introducing a carbon chassis into racing and road cars with the 1981 McLaren MP4/1 and 1993 McLaren F1 respectively, McLaren has not built a car without a carbon fibre chassis. Following the company’s global launch in 2010, McLaren Automotive launched the groundbreaking 12C and 12C Spider and, in keeping with its plan to introduce a new model each year, recently unveiled the McLaren P1TM at the Paris Motor Show. ↩
